MOWO Social Initiatives Foundation is a not for profit social enterprise registered under Ministry of Corporate Affairs, Section 8 License 114193 (Incorporated under Companies act 2013)

They say, expedition stories come together in the course of the journey; but in my opinion, the real story begins much earlier! The events that go into creating the expedition are as crucial (if not more), as the journey itself

Jai Bharathi

After winning the GoUNESCO Challenge by visiting all 28 UNESCO sites in India within a calendar year, a feat that’s unbroken till date, and travelling solo, backpacking to Turkey, visiting 11 UNESCO Sites in 11 days, and a 17000 km motorcycle expedition across the ASEAN region UNESCO sites, I am now all set to travel across the United States to ride through the UNESCO World Heritage Sites of one of the largest Continents in the world!

1 Woman | 1 Ride | 11111 Miles | UNESCO World Heritage Sites | USA

Over the years of having traveled across the world and more recently having successfully led the all women expedition – Road to Mekong, I realized that women mostly amongst our community have drawn a huge inspiration to adopt travel into their lives.  However, challenges of not being able to move independently around have been one of the biggest setbacks to overcome. 

I am on a mission to drive social transformation of moving women – #WomenInMobility. Through my ride across the United States, I aim to highlight the effort of MOWO Social Initiatives in empowering women to be fearless, independent and be self-reliant and confident.  Efforts are also underway to teach aspiring women to learn two wheelers and opt to be self-employed.

The task is huge but the challenge doesn’t seem impossible.

Through this ride and interaction, I aim to generate support as required to achieve these initiatives.


Conferred with Telangana State Award ‘Vishista Mahila Puraskaram’ under Adventure Category’ 2019.

Shri Narendra Modi, Hon’ble Prime Minister of India & Shri Malla Reddy, Hon’ble Minister of Labour, Employment, Women and Child Development, State of Telangana, appreciating the successful completion of Road to Mekong’ 2018.

Shri. K. Chandrashekar Rao, Hon’ble Chief Minister of Telangana, appreciating the successful completion of Road to Mekong’ 2018.

With Sadhguru for organising Rally for River motorcycle ride in Hyderabad

Mrs. Anuradha Reddy, Convenor – INTACH giving away the award for GoUnesco Challenge 2012.

Smt. Swati Lakra, IPS, IG Women Safety Govt. of Telangana Felicitating for supporting SHE teams 5k run.